Concepts of Lines of Inquiry

• benefits your company
  • maximizes your exposure
  • ensures the right people see your message
  • lets you customize the information sent to each recipient
  • enables your information to be easily found again
  • circumvents competitors with the door-to-door approach
  • eliminates or reduces web hosting and site promotional costs

• benefits your customers and branch offices
  • ensures they have relevant and timely information
  • reduces complexity - customers only see what is meant for them
  • archives your information with their other business email
  • information can be accessed off-line without installed software
  • customers don't need to remember your URL
  • convenient and saves time - their email program is already open

So what can you do with Lines of Inquiry!

• create newsletters, catalogs, price lists, or entire websites from scratch or from existing sites
• encapsulate multiple pages into a single structured XML database file
• send the completed system to email recipients or upload it to a web server
• when end-users receive a portable website, they can make email requests by selecting products or services from the portable website (the details of any selected items including any user data required are sent in an email)

With Lines Of Inquiry, you tailor your newsletter, catalog, product offering or pricing to each customer. Using targeted, focused information you form better relationships with your customers while still providing complex data not able to be distributed by other techniques.

Emailing portable websites is a powerful and proactive alternative to the company's website. Lines of Inquiry lets you send your custom content directly to your prospects inbox.

• no revealing your marketing strategies and secrets on the World Wide Web
• no handing out business cards hoping potential clients will look at your website - just send the information directly to their inbox (and a carbon copy to their bosses)
• reduce or eliminate your web hosting and promotional fees

Lines of Inquiry makes it incredibly easy to create a portfolio of information and email it to your customers, branch offices, colleagues, or upload to a web server. And because it uses web pages within an XML structure, the entire content is held in a single file, no matter how many pages of information you have created.

Users receiving a portable website by email just unzip the attachment to a local folder and start browsing the information using Internet Explorer - no connection is needed - simply open the loader file, select an XML database and the full information system comes to life.

But Lines of Inquiry is much more than a sharp content manager, its dynamic navigation menu allows you to control exactly when and how users view your web pages. For example, you can use the menu to ask a series of questions leading the user to a specific solution page. And by placing a submission form and button on each solution page, users can email orders, requests, or bookings to the predefined destination assigned to the button.

Lines of Inquiry is ideal for situations where:

• you need non-technical users to create information systems in the shortest possible time
• and make the knowledge available to selected users by email
• so you don't expose your corporate knowledge on a website
• and let the users access the information easily
• on new or old computers
• without installing custom software
• yet still able to make the knowledge available on their Intranet server if required